Event ticketing
Join event discovery, ticket sales and door scans to see who buys, attends and comes back.
Example tags
What you can learn
- Viewed an event, bought a ticket and checked in
- Attended 3 events in 6 months
- Bought 4 tickets in one order
- Paid for a ticket with no door scan
- Clicked an email, then bought a ticket
- Attended again within 30 days
Built from recorded events, using the rules we agree with you.
Say what you want to learn. See how it is defined.
DataGlue shows the formula: which events count, in what order, and over what time. Our team builds and checks it with you.
This is an example rule. Your event names, time limits and links are agreed in the build.
Example formulaEvents → tag
Find someone who keeps coming to your events.
- Ticketing: ticket paid
- Door scans: ticket checked in
In this order, at 3 different events in 6 months, for the same ticket holder.
Tag created
Repeat event attendee
Start with a question that matters.
Follow discovery to attendance
Join an event page view, ticket payment and door scan.
Find returning attendees
Connect check-ins at different events using the same ticket holder id.
Separate ticket sales from attendance
Join purchases and door scans to see paid tickets with no recorded check-in.
Each system adds a piece of the story.
Website
Event views, ad click ids and checkout steps.
Ticketing
Purchases, ticket types and refunds.
Door scans
Recorded event check-ins.
Email
Event message clicks.
We agree how each source connects through your warehouse, API or the connections in your build. Person records need a shared id to join. Vehicle, shipment, machine and site tags stay on those records.
Send the tag where your team works.
Choose the destination. We build the route so the result can reach the tools your team already uses.
- Email tools
- Ads platforms
- CRM
- BI dashboards
These are example destinations. The formula stays the same wherever the tag is sent.
Describe the outcome. We’ll join the data.
Bring one attendance question. We’ll join the path from event discovery to the door.
A dedicated team builds the connections, rules and destinations with you.
Explore related industries.
Restaurants & QR ordering
Join table bookings, QR orders and till receipts to understand guest visits and favourite dishes.
QR menus + POS / tills + Bookings
Bars & venues
Connect venue visits, ticket scans and drink orders to see who returns and what they choose.
POS / tills + Ticketing + Loyalty
Hotels
Join the booking, the stay and the next visit to see which guests return and book direct.
Website + Hotel bookings + POS / tills