DataGlue
Hospitality

Bars & venues

Connect venue visits, ticket scans and drink orders to see who returns and what they choose.

Example tags

What you can learn

  • Visited on 3 Friday evenings this month
  • Ordered zero-alcohol beer on 3 visits
  • Attended an event, then returned next week
  • Bought a ticket after viewing the event page
  • First recorded venue visit this month
  • Used a member reward on 2 visits

Built from recorded events, using the rules we agree with you.

From events to a tag

Say what you want to learn. See how it is defined.

DataGlue shows the formula: which events count, in what order, and over what time. Our team builds and checks it with you.

This is an example rule. Your event names, time limits and links are agreed in the build.

Example formula: Find a Friday evening regular.

Example formulaEvents → tag

Find a Friday evening regular.

  1. Loyalty: Friday evening check-in
  2. Till: linked tab paid

In this order, on 3 Fridays in 6 weeks, for the same member.

Tag created

Friday evening regular

Use cases

Start with a question that matters.

  1. Find Friday regulars

    Join member arrivals and paid tabs across Friday nights.

  2. Learn repeat drink choices

    Join linked till orders across visits to see guests who often choose the same drink.

  3. See who returns after an event

    Connect an event check-in with a later visit and paid tab.

Sources joined

Each system adds a piece of the story.

  • POS / tills

    Drinks, tabs and paid bills.

  • Ticketing

    Ticket purchases and door scans.

  • Loyalty

    Member check-ins and rewards.

  • Website

    Event views and bookings.

We agree how each source connects through your warehouse, API or the connections in your build. Person records need a shared id to join. Vehicle, shipment, machine and site tags stay on those records.

Where it goes

Send the tag where your team works.

Choose the destination. We build the route so the result can reach the tools your team already uses.

  • CRM
  • Email tools
  • Ads platforms
  • BI dashboards

These are example destinations. The formula stays the same wherever the tag is sent.

Built with your team

Describe the outcome. We’ll join the data.

Bring one question about returning guests. We’ll join the visits and orders.

Book a Call

A dedicated team builds the connections, rules and destinations with you.