BOOK A CALL
Bring one decision. Leave knowing what it takes.
Talk it through with the people who would build it. We find where its data lives today, across the CRM, sales calls, forms, payments, email and ads, and give you a straight answer on fit.
No access needed before the call. Bring the question, not the data.
WHAT YOU’LL WALK AWAY WITH
- Where your data breaks.Which systems hold which part of the story, and where they disagree.
- The first decision worth building.The one that would change most if your data agreed.
- A straight answer on fit.Whether we’re the right team, and what a build would involve. If we’re not, we’ll say so.
The call scopes fit. The build is a separate engagement, priced before work begins.
I don’t do sales calls. I do architecture reviews. If your data is fragmented, I’ll tell you what’s broken and how I’d fix it, whether you work with us or not.
USED ON REAL OUTCOMES AT TICKETEK, ME&U, INVESTORKIT AND TEAM GLOBAL EXPRESS
THE CALL
What happens on the call. One decision, talked through with the people who would build it.
Book a Call
You don’t need clean data or a data team. Messy is where we start.
THE FIRST CALLAGENDA
01 · THE DECISION
You tell us the decision.
Who makes it, and what it would change. A rough version is fine.
02 · WHERE IT LIVES
We ask where each piece sits.
The CRM, sales calls, your website, payments, forms, email and ads. Names are enough. No access needed.
03 · THE NEXT STEP
You get a straight answer.
If it fits, we plan a working session to map every source behind it. If it doesn’t, we’ll say so.
FIT
Who this is for. And who it isn’t.
RIGHT FOR YOU IF
- Your customers cross four or more systems before they pay.
- A sale involves people: calls, meetings or a sales team.
- One decision keeps stalling on which number is right.
- Someone owns that decision and wants it answered.
NOT FOR YOU IF
- All your data lives in one tool.
- You want a self-serve tool or another dashboard.
- Nobody owns the decision yet.
- You want a revenue number promised before we’ve seen your data.
QUESTIONS
Straight answers before the call. On getting started, your data, AI and cost.
Your setup, your questions.
Bring them to the call. That’s what it’s for.
By the end of the call, you’ll know whether this solves your problem.
Getting started
What happens after I book?
We reply to the email you gave us to set a time. On the call, you talk the decision through with the people who would build it. We find where its data lives today and give you a straight answer on fit. If it fits, the next step is a working session.
Who will we speak with?
The people who would build it, not a sales team.
Do we need a data team, a warehouse or clean data first?
No. Messy data is where we start. If your CRM history isn’t in a warehouse yet, getting it there is part of the build. A dedicated team does the gluing. Your team names the decision and decides.
Do we need to give you access before the call?
No. Bring the question and the names of the tools behind it. Screenshots of the report nobody trusts are fine. Access comes later, if you go ahead with a build.
Can we bring our dashboards and agency reports?
Yes. They’re where we start. They show us which numbers disagree, and where.
How long does a build take?
It depends on the decision and the systems behind it. You get the scope and the plan before work begins. The build runs in phases, each measured against the outcome.
Data and trust
Do we have to move our data?
No. Your systems stay where they are. We connect what the decision needs: natively where we can, through your warehouse or our API where we can’t.
Which systems do you connect today?
Attio, Calendly, Customer.io, your Postgres warehouse, Framer, n8n, webhooks and our REST API, plus Stick on your website and web app. Sales call results and payments come in as your CRM records them, through your warehouse. Conversions reach Meta and Google through your Customer.io. Support desks, product usage and offline sales join through your warehouse or our API, as part of the build.
What does Stick collect, and what does it leave out?
Stick records visits, forms, clicks and page speed on your site, served from your own domain, and reads ad click ids from the landing page URL. It skips password, card, government ID and health fields, and session replay masks what people type, by default. Consent modes, masking and an on or off switch for each signal sit with you, with an audit trail.
What happens if we leave?
Your data stays yours: sessions, events and identity links can be exported on request. Whatever an Outcome Build already streams to your warehouse stays there.
AI
Which AI model does it use?
Ask AI in the Glue Console runs on one model that we set up and run for you, so there’s no model to pick and no key to bring. If your team already works in its own AI tools, we can wire the context into them as part of an Outcome Build.
Will it make up numbers?
It shows its work: every step shows what it read. Counts in Outcomes open to their rows, so your team checks before acting.
Why not connect our systems straight to ChatGPT or Claude?
Connectors give access. They don’t decide which records are one person, or which of three definitions is right. An assistant that reads one system answers with confidence and misses the rest. We do the gluing with you. Then your team asks in the Glue Console. Ask AI reads visits, forms, bookings and emails, and Outcomes count the CRM steps with the rows behind them.
Cost and fit
What does it cost?
Scoped and priced to the outcome. Agreed before work begins. There’s no rate card and there are no seat licences. The call scopes fit. The build is a separate engagement, priced before work begins.
Is this only for sales and marketing?
No. Start wherever one decision is worth real money: revenue, sales, customer service, operations, leadership or AI. The channels behind it come along: call results, the CRM, email, forms, bookings and payments. Support and product data join through your warehouse or our API, as part of the build.
We already have a CDP, a BI tool or an agency. Do we replace them?
No. Keep them. Each does its own job well. We glue the records one decision needs, and your systems stay where they are. Bring their reports to the call. They show us where the numbers disagree.
You don’t need the answer. Only the question.
A straight answer on fit, whether you work with us or not.