DataGlue
HOW IT WORKS

Turn siloed data into one answer. See the evidence behind it.

DataGlue joins your systems into one living model. Describe an outcome in plain English. See the formula and the records behind every number.

Book a Call

A dedicated team connects it with you. Keep your tools. Start with one decision.

FIG. 00 · EVERY SYSTEM KEPT A PIECE
Figure 00. One customer path across six pieces, each kept by a different system: an ad click on a search ad, pricing read on the website, a booking form saved at step 1, a call booked in the booking system, a follow-up email from the email platform, and the deal signed in CRM. The Glue keeps the path between them.
WHY IT WORKS DIFFERENTLY

Online and offline, in one model. Join the records your decision needs, with a source on every fact.

Web visits, bookings and payments meet store sales, loyalty cards and event tickets. Offline links depend on source availability, consent and trusted identifiers.

  1. [01]020304
    FIG. 01 · CREATE · STICK

    Keep the visit before the booking. Stick records it from your domain, under your rules.

    One script keeps visits, reading and form steps on the customer timeline. Our team sets it up with you.

    THE GAPA visitor leaves halfway through the form. Your report keeps the exit, but loses the reason.

    RUNS TODAY
    • A booking form that saves the lead at step 1.
    • Check the visit behind an error, with personal details masked.
    • Click ids from your ad platforms, read from the landing page URL.
    FIG. 01 · CREATE · STICKSHEET 1 OF 4Figure 01. Visits, forms, click ids and frustration signals drop into Stick, inside your domain. One line leaves for the Glue, in order, on one timeline.

    Keep the visit before the booking.

    A dedicated team connects it with you. Keep your tools. Start with one decision.

    Book a Call

    Bring one decision. We check fit.

  2. 01[02]0304
    FIG. 02 · CONNECT

    Keep your tools. Join their records. A dedicated team connects only what your decision needs.

    No migration into a new customer database. We confirm the native, API, warehouse or scoped route before the build.

    THE GAPThe booking, the call and the payment sit in different systems. Your team joins them by hand.

    RUNS TODAY
    • CRM: pipeline, call results, deals and payments in, through your warehouse.
    • Your booking system and email platform: bookings and email on the same record.
    • Your Postgres warehouse, automation workflows, webhooks and our REST API.
    FIG. 02 · CONNECTSHEET 2 OF 4Figure 02. The Glue in the middle of six systems: CRM and your email platform in and out, your booking system in, the REST API in and out, automation workflows and webhooks out, your warehouse in and out.

    Keep your tools. Join their records.

    A dedicated team connects it with you. Keep your tools. Start with one decision.

    Check your systems and their connection routes
    Book a Call

    Bring one decision. We check fit.

  3. 0102[03]04
    FIG. 03 · RESOLVE + MODEL · THE GLUE

    Count customers once, on evidence. The Glue keeps each source and link state visible.

    Match records using trusted emails and customer IDs. Check confirmed, candidate and conflicting CRM links before acting.

    THE GAPThree tools hold three versions of one person. The report picks one, and no one can say which is right.

    RUNS TODAY
    • Each link carries its evidence and state.
    • Pipeline, call results, deals and payments on the same timeline as visits and emails.
    • Results defined over all of it: a call booked, a deal signed, a payment received.
    FIG. 03 · RESOLVE + MODEL · THE GLUESHEET 3 OF 4Figure 03. Four records, from the website, the booking form, the booking system and CRM, link to one person: on identify, confirmed, confirmed and candidate. The person's steps line up in order with their sources.

    Count customers once, on evidence.

    A dedicated team connects it with you. Keep your tools. Start with one decision.

    Book a Call

    Bring one decision. We check fit.

  4. 010203[04]
    FIG. 04 · ASK + ACT · GLUE CONSOLE

    Describe the outcome. Check the formula. Open every count to the records behind it.

    DataGlue works it out from your source definitions. The Glue Console shows the formula in plain English and the evidence before you save.

    THE GAPThe report gives a total. Your team cannot open the records behind it.

    RUNS TODAY
    • Ask a question and see what the answer read.
    • Findings: ranked reports that need a decision.
    • Send leads and confirmed bookings through agreed routes. Every send is logged.
    FIG. 04 · ASK + ACT · GLUE CONSOLESHEET 4 OF 4Figure 04. A plain-words question becomes steps that each show what they read, then an answer with its sources. Separately, the Glue sends new leads and conversions back out to the CRM, to email, to your ad platforms through your email platform, and to the warehouse, in one log.

    Describe the outcome. Check the formula.

    A dedicated team connects it with you. Keep your tools. Start with one decision.

    Book a Call

    Bring one decision. We check fit.

FIG. 05 · ALL FOUR, ON ONE PERSON

All four steps, on one person. Each line keeps its system, its time and its source.

DEMOGLUE CONSOLE · SARAH CHEN · FICTIONAL CUSTOMERFIG. 05
SARAH CHEN · 1 PERSON · 4 RECORDSOUTCOME: DEAL SIGNED
Sarah Chen's steps, each with its system and link state
DAY 1 · 09:12Search ad click to pricingSearch ad · StickANONYMOUS
DAY 9 · 20:46Form saved at step 1StickCONFIRMED
DAY 10 · 08:03Call bookedBooking systemCONFIRMED
DAY 13 · 11:30Call result: qualifiedCRM, through your warehouseCANDIDATE
DAY 14 · 07:55Follow-up email openedEmail platformCONFIRMED
DAY 23 · 10:05Deal signedCRM, through your warehouseCONFIRMED
DAY 23 · 10:06Sent on for your ad platformsEmail platformDELIVERED
  1. A. EVERY STEP, ITS SOURCE: Each line keeps the system it came from and its time.
  2. B. A LINK STATE, NOT A SCORE: Candidate until a second signal confirms it.
  3. C. SENT BACK OUT, LOGGED: The signed deal goes to your ad platforms through your email platform.

Four steps, one decision at a time. A dedicated team runs them with you.

Book a Call

Bring one decision. We'll find where its data lives today.

CAPABILITIES

Decisions you can trace. From the first visit to the result your business counts.

Each example below is a DEMO. Your team can check the source, the link state and the records behind the count.

  1. 01· CREATE· 3See the visit. Keep the context before someone books.
    • 1.1Know what led to the call.Reading, return visits and form steps stay on one timeline. Ad click IDs come from the landing page URL.DEMOSARAH CHEN PRICING READ TWICE SOURCE: WEBSITE
    • 1.2Keep the lead who leaves.Our booking form saves the lead at step 1. Details typed but never sent stay as unconfirmed evidence; failed sends are captured.DEMOFORM SAVED AT STEP 1 LEFT AT STEP 2
    • 1.3Find what stopped the booking.Check errors, slow pages and frustration beside the visit. Replay masks personal details.DEMOFORM ERROR STEP 2 SOURCE: WEBSITE
  3. 03· RESOLVE + MODEL· 3Count the customer. Check the match and the meaning.
    • 3.1Check who the records belong to.Trusted identifiers link the person. CRM links show confirmed, candidate, conflict or unmatched; your team reviews duplicates.DEMO4 RECORDS 1 PERSON CRM LINK: CANDIDATE
    • 3.2Read one sourced history.The Glue keeps people, steps and results in order. Each fact names its source. Observed facts stay apart from estimates.DEMOTHE GLUE SARAH CHEN SOURCE ON EACH STEP
    • 3.3Agree what the result means.Your source definitions give each field its meaning. Describe Call booked, Deal signed or Payment received in plain English.DEMOOUTCOME DEAL SIGNED SOURCE: CRM
  4. 04· ASK + ACT· 3Check the answer. Act with the evidence in view.
    • 4.1See the formula and its records.DataGlue drafts the formula in plain English, including sequences and exclusions. Check the count before saving; open it to its rows.DEMOBOOKED THEN DEAL SIGNED WITHIN 30 DAYS 12 PEOPLE
    • 4.2Choose the next fix.Findings rank errors, abandoned forms and failed deliveries. Each report opens to the evidence behind it.DEMOFINDING BOOKING FORM STEP 2 ROWS AVAILABLE
    • 4.3Send the result to your tools.New leads reach your CRM. Confirmed bookings and match keys go through your email platform to ad platforms. Each send is logged; failed rows can be retried.DEMODELIVERY YOUR WAREHOUSE FAILED RETRY

Keep the context beyond the Console. Feed any LLM, BI tool or destination through the routes agreed in your build.

Bring the result your business needs to count.

A dedicated team connects it with you. Keep your tools. Start with one decision.

Check your systems and their connection routes
Book a Call

Bring one decision. We check fit.

KEEP CONTROL

Keep control. Your rules at capture. Your data stays yours.

  1. 5.1Your rules at capture.Choose consent, storage and Do Not Track settings. Signals have separate switches and an audit trail. Our team maps your banner and tag consent during the build.DEMOCAPTURE SESSION REPLAY ON CHANGE LOGGED
  2. 5.2Less personal data, by design.Form signals skip password, card, ID and health fields. Replays mask every input by default. Error and form-validation events keep a classification, not the raw text.DEMOFIELD CARD NUMBER NOT CAPTURED
  3. 5.3Access you can audit.Owner, admin and member roles, scoped API keys and audit logs. Browser batches get receipts; a recovery job runs each minute.DEMOAUDIT LOG CAPTURE SETTING CHANGED ADMIN
  4. 5.4Yours to keep.Your data stays yours: sessions, events and identity links can be exported on request. Evidence also streams to your warehouse where an Outcome Build sets that up.DEMOEXPORT SESSIONS, EVENTS, IDENTITY LINKS ON REQUEST

Keep your context beyond the Console.

Feed any LLM, BI tool or destination through agreed routes. Export sessions, events and identity links on request.

Book a Call

Bring one decision. We check fit.

WHO DOES THE GLUING

Your team decides. We connect it. Start with one decision and extend the same living model.

  1. 01 · BOOK A CALL

    Bring one decision.

    Talk it through with the people who would build it. We find where its data lives today.

    YOU GETA straight answer on fit.

  2. 02 · WORKING SESSION

    We map every source behind it.

    Then we show you what that decision looks like glued together.

    YOU GETA clear view of what the build would involve.

  3. 03 · THE WHITE-GLOVE OUTCOME BUILD

    We take it live.

    We do the hard part: find the signals, glue them, match records on evidence and take the first result live.

    YOU GETYour first result, live, in a Glue Console your team keeps.

Keep your existing tools. The call checks fit; the build scope is agreed before work begins.

START WITH ONE DECISION

Start with one decision. Everything on this page is there to answer it.

Bring the question your systems answer differently. We map the sources behind it and explain what the build would involve.

ONE WORKING SESSIONBook a CallWHAT TEAMS BUILD FIRSTSee the Outcomes

Bring one decision. We start with the records it needs.

Trusted by

  • Ticketek
  • me&u
  • InvestorKit
  • Team Global Express