Glossary / in plain English
POS data
POS data is the record a till or checkout makes when someone buys or returns something.
What this helps you understand.
Receipts tell you what was bought, where and when. A receipt without a customer key cannot automatically become part of a person's journey.
The steps. Then the tag.
Example rule / events → tag
Loyalty: member identified at checkout
POS: member purchase completed
In this order, on the same receipt and member ID, with no full refund.
Resulting tag
Member completed a purchase
Illustrative rule. Sources, match keys and timing are agreed in the build.
How we use it.
DataGlue joins available till records with loyalty, website or other sources when they share reliable keys. Purchase and refund definitions are agreed before a tag feeds another tool.
Related words.
Build it with us
Bring one result you want to find.
A dedicated team maps the sources, checks the fit and builds it with you. Scope and price are agreed with the team.