DataGlue
Real estate

Property investment

Connect investor enquiries, property reviews and settled purchases in one timeline.

Example tags

What you can learn

  • Requested a guide, then booked a consultation
  • Completed a brief and reviewed 3 properties
  • Inspected a property, then made an offer
  • Signed a contract after a consultation
  • Settled a purchase, then sent a new brief
  • Requested property details twice this week

Built from recorded events, using the rules we agree with you.

From events to a tag

Say what you want to learn. See how it is defined.

DataGlue shows the formula: which events count, in what order, and over what time. Our team builds and checks it with you.

This is an example rule. Your event names, time limits and links are agreed in the build.

Example formula: Find an investor ready to review a shortlist.

Example formulaEvents → tag

Find an investor ready to review a shortlist.

  1. CRM: investment brief completed
  2. Bookings: consultation attended
  3. Website: 3 property detail requests

In this order, within 30 days, for the same investor.

Tag created

Ready for a property shortlist

Use cases

Start with a question that matters.

  1. Find investors ready for a review

    Join a completed brief, a consultation and requests for property details.

  2. Follow enquiries to settlement

    Connect the first enquiry, inspection, contract and settled purchase.

  3. See repeat investment journeys

    Join a settled purchase with a later brief and another consultation.

Sources joined

Each system adds a piece of the story.

  • Website

    Property views, guide requests and enquiries.

  • CRM

    Investor calls, briefs and offers.

  • Bookings

    Consultations and property inspections.

  • Property & settlement records

    Property details, contracts and settlement dates.

We agree how each source connects through your warehouse, API or the connections in your build. Person records need a shared id to join. Vehicle, shipment, machine and site tags stay on those records.

Where it goes

Send the tag where your team works.

Choose the destination. We build the route so the result can reach the tools your team already uses.

  • CRM
  • Email tools
  • BI dashboards

These are example destinations. The formula stays the same wherever the tag is sent.

Built with your team

Describe the outcome. We’ll join the data.

Bring one investor journey. We’ll join the enquiry, review and settlement records.

Book a Call

A dedicated team builds the connections, rules and destinations with you.