Glossary / in plain English
Data silo
A data silo is a place where information stays separate from information in other places.
What this helps you understand.
Sales may know who signed while marketing knows who clicked. Separate records make it hard to answer a question that crosses both teams.
The steps. Then the tag.
Example rule / events → tag
Website: enquiry sent
CRM: deal signed
Billing: invoice paid
In this order, within 60 days, on the same confirmed customer.
Resulting tag
Enquiry became paid work
Illustrative rule. Sources, match keys and timing are agreed in the build.
How we use it.
Joining data from siloed systems is DataGlue's core job. A dedicated team connects the website, CRM, POS, ticketing or other sources that one decision needs.
Related words.
Build it with us
Bring one result you want to find.
A dedicated team maps the sources, checks the fit and builds it with you. Scope and price are agreed with the team.