DataGlue
Financial services

Advisers & brokers

Join enquiries, meetings and client documents to see who is ready for advice and who needs follow-up.

Example tags

What you can learn

  • Requested a guide, then booked a meeting
  • Booked a call and supplied all requested documents
  • Attended a meeting, documents still missing
  • Signed an agreement after a review call
  • Paid the first invoice after an enquiry
  • Returned for an annual review

Built from recorded events, using the rules we agree with you.

From events to a tag

Say what you want to learn. See how it is defined.

DataGlue shows the formula: which events count, in what order, and over what time. Our team builds and checks it with you.

This is an example rule. Your event names, time limits and links are agreed in the build.

Example formula: Find a client ready for their advice meeting.

Example formulaEvents → tag

Find a client ready for their advice meeting.

  1. Bookings: consultation booked
  2. Document records: all requested files received

In this order, before the consultation, for the same client.

Tag created

Meeting booked, documents ready

Use cases

Start with a question that matters.

  1. Find clients ready for a meeting

    Join a booked consultation with the documents your team asked for.

  2. Catch missing documents

    Find a completed meeting and document request with no recorded upload after your chosen wait.

  3. See the path to an engagement

    Connect the first enquiry, consultation, signed agreement and payment.

Sources joined

Each system adds a piece of the story.

  • Website

    Guide requests and enquiry forms.

  • CRM

    Client calls, service needs and engagement records.

  • Bookings

    Advice meetings and reviews.

  • Document & billing records

    Requested documents, agreements and payments.

We agree how each source connects through your warehouse, API or the connections in your build. Person records need a shared id to join. Vehicle, shipment, machine and site tags stay on those records.

Where it goes

Send the tag where your team works.

Choose the destination. We build the route so the result can reach the tools your team already uses.

  • CRM
  • Email tools
  • BI dashboards

These are example destinations. The formula stays the same wherever the tag is sent.

Built with your team

Describe the outcome. We’ll join the data.

Bring one client follow-up question. We’ll join the records behind it.

Book a Call

A dedicated team builds the connections, rules and destinations with you.